Press Release
FOR IMMEDIATE RELEASE: 30/06/2023
Public Relations
Desi Creative LLP
+91 7066120081
Pune, Maharashtra, India – June 30th, 2023 – Desi Creative Group announces the launch of a new toy line ‘NAVARASAS’, under their ‘VINBO Collectibles’ brand. The NAVARASAS product line depict the nine human emotions in the Indian scriptures in the form of nine adorable characters, each comes with a 5″ Inch Collectible Vinyl Toy and a Storybook of the character’s journey, packed with 7 fun and engaging surprises that promote Emotional awareness and cultural learning in an enjoyable way for kids aged 4+.
The product line represents the 9 emotions to pay homage to Indian culture and values whilst providing kids with safe and non-toxic toys that will ship nation-wide. The brand also aims to boost the Indian toy market by Innovating and Making in India.
“We are seeing that many Indian kids are watching and consuming more western content than ever before. India has a very rich culture and strong value systems with the wisdom of these stories waiting to be passed on to kids. Therefore, it is our responsibility in the Indian toy sector to promote India’s culture through unique toy formats that make cultural learning more fun and encourage kids to look inward, rather than to the west.”
“We at VINBO, are thrilled to launch our first product line NAVARASAS, completely made and created in India to delight kids with the ultimate story-play experience whilst promoting our strong Indian culture.” says Neeraj Dadlani, Co-founder, CEO & COO of Desi Creative Group.
Their mission is to introduce the culture of toy collectibles into the Indian market and are doing so with their first launch the ‘NAVARASAS’ series. Its vinyl material makes it stand out in terms of quality, finishing and durability in the toy market, making it a safe choice for kids.
The NAVARASAS collection will be now available at all major toy stores and e-commerce platforms nationwide. Follow us on @vinbocollectibles and don’t forget to #collectthemall
About VINBO Collectibles
VINBO Collectibles is India’s original collectible toy brand for kids ages 4+. The brand offers a captivating world of imagination and wonder for kids. With high-quality and innovative toy designs and characters, children can embark on exciting adventures, nurture their creativity, and create cherished memories.
About Desi Creative Group
Established in January 2020, headquartered in Pune (India), Desi Creative Group is a creator of India’s original Desi character universe producing collectible vinyl toys, storybooks, comics, mobile & video games and video content. It aims to be a premier brand in the entertainment industry, known for immersive storytelling, exceptional products, and unwavering commitment to inspiring imagination.
For more information on our products, visit https://desicreativegroup.in/
For reporter and news media inquiries, contact info@desicreativegroup.in
